The Clonefiles

July 3, 2012 - 2:12 pm No Comments

 

 

 

Angry   Robot Celebrates Independent Booksellers’ Week
with New Ebook Initiative

 

 

Introducing: Angry   Robot Clonefiles

 
   

As part of Independent Booksellers’ Week,   award-winning SF & fantasy publisher Angry Robot have announced they are   going to start giving away the digital version of each of their novels free   with the physical paperback, in selected indie bookstores.

The Angry Robot Clonefiles, as they are   whimsically calling them, will first be trialled with Mostly Books of   Abingdon, Oxfordshire, starting Wednesday July 4th. Angry Robot will then be   rolling out the scheme through other independent bookshops. Customers   purchasing an Angry Robot novel will be emailed the digital version of the   book in the format of their choice.

The Clonefiles programme was set up by Angry   Robot’s UK Sales Manager Roland Briscoe and Mark Thornton of Mostly Books.

Independent bookshops wanting to join the Clonefiles   promotion can contact Roland Briscoe at indie@angryrobotbooks.com.

 

 

Quotable Quotes

Angry Robot’s UK Sales Manager Roland   Briscoe said: “The Clonefiles programme grew out of a conversation with Mark   at Mostly Books about how Indie bookstores could better serve both print book   and ebook customers. At Angry Robot we sometimes feel our customers are   having to choose between a physical book and an e-format, when what probably   suits them best is to have both in the same package. We’ve always been champions   of DRM-free ebook publishing and we’re eager to experiment with new business   and distribution models. This is a natural extension of our customer-first   ethos and a great way for Angry Robot to show our support for theUK’s fantastic   independent bookshop scene.”

Mark Thornton of Mostly Books added: “As an   indie bookshop, we offer a great browsing experience and discoverability and   it is difficult to see really innovative ways that we can offer our customers   a really valuable service with ebooks. But this is a bold and brilliant idea   we think our customers will get excited about. It really offers an   imaginative solution that plays to all our strengths.”

 


 

 

 

Additional   Information

Angry Robot is a genre publisher   that brings readers the best in new SF, F and WTF?! All titles are released   as paperbacks and major ebook formats. Distribution is through Random House (North America) and GBS (UK). Angry Robot Ltd is   part of Osprey Group.

For more information, review copies,   interview and feature requests, contact our Marketing Manager, Darren Turpin   at darren.turpin@angryrobotbooks.com or by phone on +44 (0) 758 435 5911 [UK   Office Hours].

Angry Robot Online
http://angryrobotbooks.com
http://www.robottradingcompany.com
http://www.twitter.com/angryrobotbooks   [@angryrobotbooks]
http://www.facebook.com/angryrobotbooks
http://pinterest.com/angryrobot/

Mostly Books
http://www.mostly-books.co.uk/

Independent   Booksellers’ Week
http://independentbooksellersweek.org.uk

 

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